For many people optimising their web-site means achieving a higher ranking in the Google search engine. Although this is a desirable target, what should concern you more is what happens when you do achieve a higher Google search engine ranking.

Studies have shown that web-sites with poor navigation and usability are soon discarded by web users. At BOSS Computing we believe that design is important to create the right effect, but to retain customers and keep them coming back, your website needs to be usable.

Key Usability Tips

• Navigation Make sure your customers get the information they require without any trouble
• Keep It Simple Too many graphics and noise and the customers won't get the message
• Less is More  No-one wants to read an essay, keep text short and sweet
  

Search Engine Optimisation
 





Many clients ask the same question. How can my website come higher on the Google search engine.
There is no magic bullet answer, there are a combination of actions you need to take in order to  increase rankings.  BOSS Computing can offer advice and guidance on how to improve your search engine ranking.

For more guidance on how to improve your web-site call us on 029 2064 7000